Past projects

SOCIOLINGUISTICS OF TEXTING
Some of my earliest work on new media discourse, included a focus on the language of text-messaging (or SMS). This is work I began with an undergraduate student at Cardiff University (Alexandra Brown) but which has lead to a more recent iteration of this work and to allied projects, such as:



LANGUAGE AND TOURISM
In 2001, I first began working with a team of colleagues at Cardiff University on a $2-million research program on Language and Global Communication. Within this broader program, my own work with Adam Jaworski focused specifically on a project around Tourism as a Global Cultural Industry. This project is culminated in a book-length monograph and other indicative publications:



VISUALIZING THE GLOBAL
In keeping with my work on tourism discourse, I have also been interested in examining how visual discourse is globalized, working together with Giorgia Aiello (University of Leeds) and Adam Jaworski. Indicative publications include:



SEMIOTIC LANDSCAPES
Again, closely related to my work on tourism but also with my interest in visual discourse, this collaborative work with Adam Jaworski culminated in an edited collection (Semiotic Landscapes: Text, Image, Space) and indicative publications such as: